ComCo Southeast Asia is in “Blazing Sapphire” as it enters its 5th year with renewed energy through a brand refresh, awards from esteemed local and regional marketing organizations, and major account wins.
Among the many milestones it is celebrating is a refreshed brand story chronicling the company’s journey from a kick-start-up to a premier multi-awarded regional boutique communications agency serving enterprises and organizations in the Philippines and across the South East Asian region, continued recognition for its communications and marketing campaigns, and new client partners.
Trailblazing. Transformative. Limitless.
ComCo Southeast Asia or ComCo SEA was born out of the dream of individuals coming together to build a communications firm with a unique agency culture, and that makes a difference – in the hearts and minds of consumers, in the brands and companies they serve, and in the lives of people and communities.
United as a coalition of brand architects, inspired storytellers and communication trailblazers, ComCo SEA is kicking off its anniversary celebration with the Agency’s brand evolution – the transformation of its symbol and promise, and the retelling of its brand identity and story. ComCo Southeast Asia unveils its icon – a mothership housing the company’s great works and individuals with immense talent, meaning, passion and dreams, and taking off to conquer new horizons. The mothership is a vessel, a second home, a safe zone, a creativity playground, and a jumping board that empowers the ComCo Squadron to do more groundbreaking projects and make a difference along the way.
ComCo’s logo transforms from a speech bubble into a digital screen, which beams the mothership, and reflects the more modern, more complete and more integrated way of communicating in a world that has evolved. It shows the advancement, digital and multi-touchpoint integration, and completeness of the emerging global disciplines it champions – New PR and Smart Social. It represents the company’s outlook of being a global independent communications agency working with a network of independents in Southeast Asia and across the regional centers of the world, in providing integrated communications solutions and services to brands, companies and organizations of all shapes and sizes.
Whether online or on-site, ComCo SEA is ready to soar higher with its unique brand of meaningful storytelling to ignite brand love, social change, talent growth and regional alliance.
The company’s focus remains to Ignite Brand Love, Ignite Social Change, Ignite Talent Development and Ignite Inter-Regional Collaboration, while ComCo’s corporate culture is now reinforced through the four Camp ComCo mentorship houses lifted from the team’s spirit animals which are valuable but endangered species inhabiting Southeast Asia and the Pacific, showing the Agency’s love for the environment. ComCo Southeast Asia upholds Unity Drawn by Individual Stories and Team Journey as represented by House Hawksbill, Rebellion Against the Status Quo and Monotony to Pursue Excellence as symbolized by House Bearcat, Commitment to Advocacies that Matter and taken to Heart as signified by House Flying Fox, and Equal Access and Opportunity for All as reflected by House Whaleshark.
Wins in Awards and Accounts
In its 5 years, ComCo Southeast Asia has reaped over 76 awards and is celebrating more wins in 2021 from both local and international award-giving bodies such as IABC Quill Awards, MarCom Awards in USA, Mumbrella Awards, Marketing Event Awards in Singapore, Campaign Asia Pacific’s PR Awards Asia in Hong Kong, Spikes Asia, Anvil Awards, Asia Pacific Stevie Awards, Kidlat and ARAW Advertising Values Awards. The company recently received 13 metals from the prestigious IABC Quill Awards along with brand partners Eastern Communications, Jobstreet, World Vision and WWF-Philippines, including Agency of the Year 2nd Runner Up. ComCo SEA’s projects were also recognized with Quills – its “Igniting the Nation – The ComCo Southeast Asia Write to Ignite Blogging Project co-presented by Eastern Communications and sponsored by Electrolux, Jobstreet and Teleperformance” won in the Communication Management Division: Marketing, Advertising and Brand Communication while “Igniting Southeast Asia: The SEA Wave Digital Pop Culture Magazine” won in the Communication Skills: Publications category.
Recently, ComCo Southeast Asia also emerged as regional finalist in the Marketing PR Awards in Singapore for Best Use of Micro / Niche Influencers for its Write to Ignite Blogging Project. Marketing PR Awards is organized by Marketing Interactive
More than the awards, ComCo SEA also continued to strengthen its client portfolio, winning major accounts in recent agency pitches such as Xiaomi, Unilab Foundation, and Sunlife ASC.
Blazing Sapphire 5-Part Celebration
To mark its 5th year in the business, ComCo SEA is inviting its stakeholders to join its year-long 5-part celebration dubbed as “Blazing Sapphire”. First in the 5-part series is the kick-off which includes the digital unveiling of ComCo SEA’s brand evolution, while the summer would mark the inauguration of the Camp ComCo Alumni Society “Unity Games”, where alumni of the company’s mentorship program from House Bearcat, Flyingfox, Hawksbill and Whaleshark will get reunited, which also serves as the celebration of the company’s strong alumni culture.
Meanwhile, bloggers and content creators can sharpen their storytelling skills anew as ComCo SEA opens season 2 of the award-winning and much talked about “Write to Ignite Blogging Project”.
In “5 Gifts to the Community” of Citizen ComCo, the Agency’s advocacy program, ComCo SEA aims to give back and pay forward to different sectors – children, youth and education; heritage, culture and tourism; wildlife, biodiversity and environmental conservation; social, micro and small enterprises; and Southeast Asian integration. It participates in the effort of rebuilding the nation and the region during the pandemic, while stakeholders and partners can look forward to the culmination of the celebration through the festive “Blazing Sapphire” anniversary event.
ComCo Southeast Asia’s Regional Integration and Chief Executive Director Ferdinand Bondoy who is also co-founder and managing partner if the Agency shared, “We did not expect to grow this fast as we are just enjoying the journey of working together again (founders are former teammates in their work alma mater) and growing the team with a unique, non-conformist and progressive agency culture that we have always dreamed of.
Then all of a sudden, we just realized that there are already so many milestones to celebrate and to be thankful for. In 5 years, we’ve already taken care of 65 brands or accounts which include landmark projects such as AirAsia See the World initiative, Eastern Communications 140th Anniversary, Electrolux FashionCare, Goodyear Road Therapy, Jobstreet Brand Evolution, Lamoiyan Corporation’s Licealiz KKK, M&M’s Vote campaign, Snickers Don’t Drive Hungry, TCL Victory Party, Teleperformance Molino Virtual Groundbreaking, Unilab Foundation’s National Play Advocacy Week, World Vision One Voice for Children Virtual Concert, WWF Earth Hour youth camp and Xiaomi Mi11 launch among others; 76 local, regional and international awards from real, authentic and impactful campaigns in collaboration with existing and actual clients; mentored almost a hundred apprentices from 14 cycles of the Camp ComCo Mentorship Program; established a network of independents in Southeast Asia primarily in Indonesia, Malaysia, Singapore and Thailand; and traveled as a group for special occasions and team growth – going to local and international destinations, even awaydays taking place in countries like Japan and Australia.”
Mr. Bondoy added, “While the team, or ComCo Squadron as we fondly call it, has accomplished so much in a short period of time, we believe that there is a lot more to be done. And as we kick-start our 5-part 5th anniversary celebration, we are also jumpstarting our 10-year masterplan which is set to even revolutionize the game and do more for our society, as we work on projects and initiatives with people, brands and organizations that share the same vision.“
To know more about ComCo Southeast Asia, visit www.comco-hq.com. Follow them on social media: facebook.com/comco.southeastasia on Facebook, linkedin.com/company/comco-hq and @comco_sea on both Instagram and Twitter.
About ComCo Southeast Asia
ComCo Southeast Asia is a trailblazing and globally award-winning integrated communications agency powered by the coalition of premier brand architects and communication trailblazers in the region. Based in the Philippines and dedicated to the Southeast Asia market, ComCo SEA takes the lead in the innovation of premier brands and growth of up and coming businesses through the emerging global disciplines of New PR – a strategy based, content-driven, and channel-agnostic way of doing PR, and Smart Social – a holistic, authentic and integrated approach in the maximization of digital and social channels, to effectively reach and engage audiences and help influence change.