Committed by its mission to ignite social change, a part of its four Agency thrusts (Igniting Brand Love, Igniting Talent, Igniting Social Change, Igniting Southeast Asia), globally award-winning communications agency ComCo Southeast Asia is holding the first “Write to Ignite Blogging Project”.

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The “Write to Ignite Blogging Project”, ComCo Southeast Asia’s latest initiative co-presented by Eastern Communications and sponsored by Electrolux, Jobstreet and Teleperformance, is a response to the need of our times, as every story comes a very long way during this period of crisis. An initiative open to bloggers in the Philippines, it aims to highlight the human spirit by encouraging them to share their reflections and personal plights during the COVID-19 pandemic.

Bloggers are invited to join the project by simply blogging about their experience and thoughts or realization about life amidst the crisis. To guide them in their writing, they may narrate their story by answering the following questions: (1) How is your situation during the pandemic and quarantine? ; (2) What are you doing to get through the situation? ; (3) What has life taught you? ; and (4) What makes you move forward?

At the closing of the write-up, the blog entry must include this mandatory paragraph with project key visual:

This story is an entry to ComCo Southeast Asia’s “Write to Ignite Blogging Project”. The initiative is a response to the need of our times, as every story comes a long way during this period of crisis. Igniting and championing the human spirit, “Write to Ignite Blog Project” aims to pull and collate powerful stories from the Philippine blogging communities to inspire the nation to rise and move forward amidst the difficult situation. This project is made possible by ComCo Southeast Asia, co-presented by Eastern Communications and sponsored by Electrolux, Jobstreet and Teleperformance.

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Participants must share the blog on their Facebook account and Facebook page. Include a short caption, tag ComCo Southeast Asia’s official Facebook page, and use the hashtags #WriteToIgniteBloggingProject and #ComCoSEAxPHBloggers. Make sure that the post is in public setting.

To register, participating bloggers need to e-mail their blog entry to Comco Southeast Asia at commandcenter@comco-hq.com with the following details: full name, e-mail address, mailing address, contact number, link of the Facebook share/ post about the blog, and Title/ URL of the blog entry. Deadline of publishing of the blog post and submission is on June 20, 2020, 11:59PM.

Criteria will be based on Writing / Creativity (70%), Use of Media (Photos / Videos / Music / Graphics, 25%), and Engagement (Positive Comments on the Blog, 5%). The announcement of winners will be on June 27, 2020.

Exciting prizes await the winners of “Write to Ignite Blogging Project”. Prizes include:

  • Grand Champion:      PHP 20,000 + Electrolux CompactGo Bagged Vacuum Cleaner
  • 1st Runner-up:           PHP 15,000 + Electrtolux CompactGo Bagged Vacuum Cleaner
  • 2nd Runner-up:         PHP 10,000 + Electrolux CompactGo Bagged Vacuum Cleaner
  • 4th to 10th place:      PHP 1,500 + Merchandise Items from Participating Brands
  • 11th to 20th place:    PHP 1,000 + Merchandise Items from Participating Brands

Each of the top 3 winners will also win for a cause as part of their prize is the opportunity to donate PhP 10,000 to any of the charitable institution or non-government organization (NGO) accredited by ComCo Southeast Asia. These are Humanility, PGH (Philippine General Hospital) Medical Foundation and World Vision Philippines’ COVID-19 Emergency Response. The top 20 finalists will be announced on June 27 and will also be invited to a special virtual awards night where the top 3 winners will be declared. The top 20 finalists will also receive brand merchandise.

Read the full mechanics below for the complete details:

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This contest is open to all Filipino bloggers age 18 years old and above who reside in the Philippines. The blog should be in existence for at least one year and have a minimum of 20 blog posts. Submitting an entry in the contest signifies permission of the participant for the Organizers to use the submitted materials to communicate or further the cause of the project. Participants also agree that blog entries shall remain published in perpetuity.

“Write to Ignite Blogging Project” is made possible by ComCo Southeast Asia, with Eastern Communications as co-presenter, and with Electrolux, Jobstreet and Teleperformance as major sponsors.

To know more about ComCo Southeast Asia and the “Write to Ignite Blogging Project,” visit www.comco-hq.com. Follow them on social media: facebook.com/comco.southeastasia on Facebook, linkedin.com/company/comco-hq and @comco_sea on both Instagram and Twitter.

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