About us

WHO WE ARE

ComCo Southeast Asia is a trailblazing and globally award-winning integrated communications agency powered by the coalition of premier brand architects and communication trailblazers in the region. Based in the Philippines and dedicated to the Southeast Asia market, ComCo SEA takes the lead in the innovation of premier brands and growth of emerging businesses through the new global disciplines of New PR – a strategy based, content driven and channel agnostic way of doing PR, and Smart Social – a holistic, authentic and integrated approach in the maximization of digital and social channels, to effectively reach and engage audiences and help influence change.

MISSION

To provide premier and emerging brands a strategic access to world-class brand management services to achieve brand love across its stakeholders

VISION

Brand Immortality through Great Work with Social Impact

The ComCo Squadron

Ferdinand L. Bondoy

Regional Integration & Chief Executive Director

Champion of Strategic Integration and Regional Collaboration

Tricia Cusi

Business Development & Market Expansion Director

International Communications and Luxury PR Trailblazer

Rachel Syfargo

Brand Communications & Operations Director

Multi-faceted Marketing Communications Expert and Content Genius

Joan Icotanim

Brand Communications & Administration Director

Corporate PR & Advocacy Communications Frontrunner

Peachy Taculod

Digital Marketing and Social Media Advisor

Digital Marketing and Transformation Guru

Mary Jane Ibay

Finance and Compliance Consultant

Business Management Guru

Atty. Leo Lim

Sole Corporate Legal Counsel

Corporate Governance Expert

May Mercado

Finance and Administration Officer

Organization and Processes Steward

Carlos Sevilla

Senior Brand Communications Officer

Media and Communications Maverick

AC Recio

Digital Channels and Social Media Officer

Digital and Multimedia Content Wizard

Justin Harvey Llamosa

Executive Initiatives Officer

New PR Rockstar

Shaina Mae Semaña

Brand Communications Officer

Lifestyle Marketing and Advertising Maven

Queenie Resmundo

Senior Brand Communications Associate

Specialized PR Practice and Mass Media Education Topnotcher

Janela Mauryn Bufi

Senior Brand Communications Associate

Consumer PR and Pop Culture Connoisseur

Patricia Anne Raña

Administration and Finance Associate

Team Management and Development Custodian

Matthew Escosia

Brand Communications Associate

Ace Storyteller and Content Curator

Abegail Genova

Multimedia Creatives Associate

Avante Garde of Cutting-Edge Design, Visual Storytelling, and Animation

Godfreyna S. Canja

Brand Communications Associate

Breakthrough Talent for Marketing Communication

Ram Balaong

Production and Logistics Attendant

ComCo SEA Command Center Vanguard

ComDroid CSCC316

Command Center Virtual Assistant

Jack of All Platforms

FEATURED CLIENTS

CONSUMER MARKETING / BRAND COMMUNICATIONS / LIFESTYLE AND ENTERTAINMENT PR

DIGITAL / SOCIAL MEDIA / CONTENT / INFLUENCER MARKETING

CORPORATE COMMUNICATIONS / FINANCE, TECHNOLOGY AND HEALTHCARE PR

CSR / ADVOCACY / DEVELOPMENT COMMUNICATIONS

SPORTS AND MOTORING PR

AWARDS

26	IABC Philippine Quill Awards

2	Kidlat Awards

18	Anvil Awards

2	Marcom Awards

1	Spikes Asia Awards

1	Mumbrella Assia Awards

2	PR Asia Awards

1	The Marketing Event Awards

2	Asia-Pacific Stevie Awards

1	Araw Values Awards

What our clients say about ComCo

“ComCo’s foundation lies in the heart of its leader and its team. Built on sincerity, trustworthiness, detailed organization, and persistence, this boutique agency is a force to be reckoned with.”

Stephanie Henares

AVP for Marketing, SM Shopper Center Management Corporation (former Advertising and PR Manager of SM Cinema)

“Our partners in ComCo are able to come up with fresh ideas from time to time, yet strategic and aligned with the business and communication objectives of our campaigns. Their ways of working complement our company’s pace in terms of how fast formulation and execution of plans are supposed to be, while maintaining high level of efficiency.”

David Viray

Brand Manager, AirAsia

“Building a brand is never a solo act. One of the most important steps to do that is to surround yourself with people who are as passionate as you are about your brand. Even at the onset, ComCo has shown unparalleled passion and commitment for the Goodyear brand, treating it as if it were their own.”

Kai Pioquinto

Asia Pacific Marketing Communications Manager, Emerson (former Marketing Communications Manager of Goodyear Philippines)

“ComCo Southeast Asia has been a longstanding supporter of WWF, providing a wide range of high-quality public relations services with a swift turnaround. Moreover, its officers display the same passion and love for the environment, ensuring that our environmental solutions are disseminated to the proper audiences at the proper time. WWF looks forward to more initiatives with this top PR firm.”

Gregg Yan

Former Communications Head, WWF-Philippines

“It’s no secret that the PR and communications function has had to evolve to embrace advanced marketing strategies. ComCo Southeast Asia has gone beyond the scope of traditional PR. They are more agile in building relevant brand messages that can bend and move, providing greater value in a wide range of services, such as social, content and digital.”

Andrea Pionilla

Country Marketing Manager, Electrolux Philippines

“I’ve worked with Ferds for more than 5 years now, and through several agencies. I was thrilled when he set up his own agency. ComCo Southeast Asia gives its 110% to a project, pouring in passion and love for our play advocacy. What started out as a proposal during the ComCo Mentorship Program, evolved, and grew into an actual play advocacy campaign which was launched last year.”

Maia Melencio

Partnerships & Resource Innovations Manager, Unilab Foundation

“I am most proud and pleased by our partnership with Comco which faithfully helped us spread the word about World Vision, especially during our year-long 60th anniversary commemoration in 2017. With Ferds Bondoy at the helm, Comco helped boost our media presence and positioning as an enduring child-focused NGO, as they provided timely advice and guidance to our advocacy awareness and fundraising thrusts including World Vision Run, Nakakalokal Concert with Ogie Alcasid, 2k in 1k Child sponsorship campaign, Marawi emergency response, and the recent Quill Awards winner See the World initiative in partnership with Air Asia. With that, we are so grateful and we look forward to more value-creating alliance in the future. More power to the Comcoys!”

Genesis Lamigo

Public Relations and Communications Manager, World Vision

“ComCo Southeast Asia is a reliable business partner. You can count on them to deliver their best!”

Claire Khoo

Former Senior Brand Manager, MARS SEA Chocolates – M&M’S®, Maltesers®, Seasonals

YEARS

BRANDS

AWARDS

ComCo Southeast Asia, Inc.

Unit C 32nd Floor BPI-Philam Life Makati
6811 Ayala Avenue, Salcedo Village Bel-air
NCR 4th District, Makati City 1209 Philippines

Contact

commandcenter@comco-hq.com
+632-478-8527

Ferdinand Bondoy

Tricia Cusi

A Public Relations professional who has handled clients from various industries including consumer, corporate, luxury, fashion, hospitality, non-government organizations, health, finance and entertainment

A team leader who ensures the work being delivered, Tricia is always the best in its class that has resulted in account wins, PR awards, clients retained and recognition for clients in their respective industries.

Tricia is an expert in client servicing, media and influencer relations, strategy development, stakeholder engagement, events management, writing press releases, speeches, newsletters and other press materials, proofreading, forward feature tracking and monitoring and analyzing of publicity mileage reports

She is experienced in social media marketing, crisis communications, executive training, media planning and blogging as well as traffic controlling in a boutique or big agency.

Prior to her international stint Tricia Cusi was a Senior Account Manager in Campaigns & Grey PR.

Rachel Syfargo

Has vast experience in both Advertising and Public Relations, conceptualizing and executing marketing programs that encompassed both fields.

During her stint in Megaworld, Rachel was part of the team that won Best in Big Idea for the Second Half 2015 Planning and Best in Integrated Marketing Communications during the 2016 Business Planning Session. She was also the Communications point person in charge of the Megaworld’s Chinese New Year campaign and Easter Wonderland PR Campaign, both of which won Quill Excellence awards under the Marketing Communications and Special Events categories, respectively. She has also managed projects for brands of various multi-national companies such as Procter & Gamble’s Pampers and e.Studyante (e.student) CSR program and Wyeth’s Promil, Bonakid and Promama.

Aside from strategic planning and execution, Rachel also handles copywriting and editorial duties within her projects. As Communications Manager of Megaworld Commercial Division, she has served as Senior Editor of the Megaworld Lifestyle Malls Magazine and also managed content creation for ads and supplements, both for print and online. For PR Campaigns, aside from writing press releases, she has also created photos and stories that have landed in the front page among these Eastwood City’s Easter Egg Tree in 2014, Lucky Chinatown’s Year of the Sheep decor and Mid-Autumn Guinness Lantern Display and Eastwood City’s New Year Countdown to 2016. As Editorial Director in Campaigns & Grey PR., she was in charge of writing press releases, print supplements, TV capsule copies and editing event scripts.

Joan Icotanim

Her stint in business development of community enterprises, passion in growing these businesses with a heart and commitment to market and promote these through advocacy communication, honed her to strike the balance between being socially responsible and effective communicator at the same time.

Joan, as ComCo Southeast Asia’s Brand Communications and Administration Director, leads the Agency and client-driven advocacy projects and corporate social responsibility campaigns. She currently handles World Vision and Pinnacle Sources, a Manila-based business consultancy firm to social and small-to-medium enterprises (SMEs). She also supports Lamoiyan Corporation’s Licealiz advocacy project in public schools and social media.

Joan is also a former Social Enterprise Development Officer, Category Manager and Lead Production Planner at Human Nature, a leading social enterprise in personal care and consumer goods industry

She holds a degree in Business Administration from the University of the Philippines - Diliman.

AC Recio

Is the Agency’s content wizard as he takes a key role in ComCo Southeast Asia’s multimedia content and creative services. He did exemplary work for various content initiatives ranging from copy, graphics design, social media and online video for various clients and ComCo’s corporate requirements.

After undergoing a comprehensive training in ComCo Southeast Asia, AC now takes a key role in Multimedia Content and Creative Services, and manages accounts such as Lamoiyan Corporation’s Licealiz, Pioneer Insurance, Platinum Karaoke, Pinnacle Sources – a business consultancy firm catering to SMEs and World Vision.

He contributed to the success of some of ComCo Southeast Asia’s most memorable campaigns such as Licealiz: Kilusang Kontra Kuto, Pioneer Insurance #MoveOnLang Songwriting Competition and Platinum Karaoke’s AlDub campaign, among others.

He earned his Bachelor of Arts in Communication degree with honors (Second Honor) from the Ateneo de Manila University. He had his internship at global communications firm Fleishman Hillard and e-commerce site Groupon Philippines.

Justin Harvey Llamosa

He serves as the Agency’s torchbearer with his passion, drive and dynamic work in new business and the key projects he handled. Updated in current events and in touch with pop culture and trends, Harvey specializes on research, insights mapping and strategic communications support.

After undergoing a comprehensive training in ComCo Southeast Asia, Harvey now takes a key role in Strategic Planning and New Business and handles projects for WWF-Philippines, AirAsia and M&M’s SEA. He contributed to the success of some of ComCo Southeast Asia’s groundbreaking projects such as the AirAsia Travel Photographer 2016, WWF-Philippines Partners Night, Earth Hour, M&M’s Fun First Move project and AirAsia #ThankYou campaign, among others.

A Dean’s Lister and a graduate of Bachelor of Mass Communication from Pamantsan ng Lungsod ng Maynila (University of the City of Manila), Harvey and his team were declared Champion in the 2013 PRSP (Public Relations Society of the Philippines) Grand Prix, Junior Anvil Awardee in the 49th PRSP Anvil Awards and 1st Runner Up in the 2015 PANA (Philippine Association of National Advertisers) PANANAW Awards.

Queenie Resmundo

After undergoing a comprehensive training in ComCo Southeast Asia, Queenie is now the Production and Administration Associate of the Agency.

Queenie continued her career in the challenging path where she thought her creativity that she has been wanting to explore can be put into play. She handles event and media production and helps in the administration matters. Queenie also manages the website content of the Agency. She has already worked on projects of TCL, Oakley, Electrolux, AirAsia, and more to map out.

Queenie graduated Magna Cum Laude with Bachelor’s degree in Journalism at the Polytechnic University of the Philippines – Manila. As writing being the only way she can express more of her thoughts, she was an author of a book published by Precious Pages, was also an intern at Malaya Business Insight newspaper, and is currently a contributor to the online lifestyle blog, When In Manila.

IABC The Philippine Quill Awards

2019: IABC Quill Award for Agency of the Year 2^nd Runner Up
2019: IABC Quill Award of Excellence for “Eastern @ 140: A Celebration of 140 Years of Strong Connections” in the category of Communication Management – Marketing, Advertising and Brand Communication
2019: IABC Quill Award of Excellence for “Where Movies Come Alive and Move You – The SM Cinema Reel to Real Campaign” in the category of Communications Management – Customer Relations
2019: IABC Quill Award of Excellence for “Where Movies Come Alive and Move You – The SM Cinema Reel to Real Campaign” in the category of Communication Skills – Special and Experiential Events
2019: IABC Quill Award of Excellence for “#AyokoNgPlastik: The WWF-Philippines’ Movement Against Single-Use Plastics” in the category of Communications Management – Non-profit Campaigns
2019: IABC Quill Award of Merit for “Be A Play Champion – Unilab Foundation’s Play Advocacy Week Toolkit” in the category of Communication Skills – Publications
2019: IABC Quill Award of Merit for “#Connect2Earth: The WWF-Philippines Earth Hour 2018” in the category of Communications Management – Non-profit Campaigns
2019: IABC Quill Award of Merit for “Together Possible: the WWF-Philippines Environment Communications Program” in the category of Communications Management – Non-profit Campaigns
2019: IABC Quill Award of Excellence for “Art for a Cause: the WWF’ “Art, Heart, Earth” PR Program” in the category of Communications Management – Non-profit Campaigns
2019: IABC Quill Award of Excellence for “Igniting Talent — The Camp ComCo Mentorship Program’’ in the category of Communications Training and Education
2018: Nominated for “Agency of the Year”
2018: IABC Quill Award of Excellence for “The Gift of Education – The AirAsia – World Vision See the World initiative” in the category Communication Skills – Audio-Visual
2018: IABC Quill Award of Excellence for “The Gift of Education – The AirAsia – World Vision See the World initiative” in the category Communication Management – Corporate Social Responsibility
2018: IABC Quill Award of Merit for “The Gift of Education – The AirAsia – World Vision See the World initiative” in the category Communication Management – Nonprofit Campaign
2018: IABC Quill Award of Merit for “The Power of the Youth – The WWF Earth Hour Camp” in the category Communication Skills – Special Event
2018: IABC Quill Award of Merit for “The Power of the Youth – The WWF Earth Hour Camp” in the category Communication Management – Nonprofit Campaign
2018: IABC Quill Award of Merit for “Si Kathy at ang Kutostrophe – The Lamoiyan Corporation’s Licealiz KKK Coloring Book” in the category Communication Skills – Publication
2018: IABC Quill Award of Merit for “Youth’s Message of Hope – The Pioneer Insurance #MoveOnLang Songwriting Competition” in the category Communication Management – Social Media
2018: IABC Quill Award of Merit for “Youth’s Message of Hope – The Pioneer Insurance #MoveOnLang Songwriting Competition” in the category Communication Management – Corporate Social Responsibility
2018: IABC Quill Award of Merit for “Our Strong Connection – The Eastern Communications rebranding campaign” in the category Communication Management – Internal Communication
2018: IABC Quill Award of Merit for “AirAsia’s Red Talks with Daphne season 1 – Amazing Stories to Inspire your Journeys” in the category Communication Skills – Audio-Visual
2018: IABC Quill Award of Merit for “AirAsia’s Red Talks with Daphne season 1 – Amazing Stories to Inspire your Journeys” in the category Communication Management – Digital Communications
2018: IABC Quill Award of Merit for “AirAsia’s Red Talks with Daphne season 1 – Amazing Stories to Inspire your Journeys” in the category Communication Management – Marketing, Advertising and Brand Communications
2018: IABC Quill Award of Merit for “#CitizenComCo – The ComCo Southeast Asia Advocacy Communications Practice” in the category Communication Management – Corporate Social Responsibility
2017: IABC Quill Award of Excellence for “Igniting Brand Love through New PR - The Launch of ComCo Southeast Asia” in the category Communication Management: Marketing, Advertising, and Brand Communication
2017: IABC Quill Award of Excellence for “Bringing in the Fun in a Hot Election Season: The Vote M&M's 2016 Campaign” in the category Communication Management: Social Media Programs

Awards

Kidlat Awards

• 2017: Silver for Promo and Activation for Snickers Don't Drive Hungry Campaign - License Plate Execution
• 2017: Silver for Creative Use of Media for Snickers Don't Drive Hungry Campaign - License Plate Execution

Awards

Anvil Awards

2020: Gold Anvil Award for “Crowdsourcing for Meaningful Solutions: The World Vision Social Innovation Challenge” in the category Public Relations Program on a Sustained Basis - Community Development (Urban/ Rural)
2020: Gold Anvil Award for “#AyokoNgPlastik: The WWF Movement Against Single Use Plastics” in the category Specialized Public Relations Program - Advocacy Campaign
2020: Gold Anvil Award for “Make Play Happen: The First Play Advocacy Week led by Play It Forward and Unilab Foundation” in the category Public Relations Program on a Sustained Basis - Youth/ Children's Welfare
2020: Silver Anvil Award for “Eastern@140: A Celebration of 140 Years of Strong Connections” in the category Specialized Public Relations Program - Advocacy Campaign
2020: Silver Anvil Award for “Elevating the Customer Experience: The Eastern Communications Link VIP Club” in the category Public Relations Program Directed at Specific Stakeholders - Consumers
2020: Silver Anvil Award for "One for Children: The World Vision Mother-Baby Friendly Philippines initiative” in the category Specialized Public Relations Program - Advocacy Campaign
2019: Gold Anvil Award for “Igniting Talent – The Camp ComCo Mentorship Program” in the category Specialized Public Relations Program
2019: Gold Anvil Award for “Where Movies Come Alive and Move You – The SM Cinema Reel to Real Campaign” in the category Public Relations Tools: Exhibit and Special Event – Fan or Consumer Experience
2019: Gold Anvil Award for “Our Strong Connection – The Eastern Communications Internal Rebranding Campaign” in the category Public Relations Program Directed at Specific Stakeholders – Employees
2019: Silver Anvil Award for “Kilusang Kontra Kuto led by Lamoiyan Corporation’s Licealiz” in the category Public Relations Program on a Sustained Basis – Youth / Children’s Welfare
2019: Silver Anvil Award for “The Gift of Education: The AirAsia-World Vision See the World Initiative” in the category Public Relations Program Directed at Specific Stakeholders – Consumers
2019: Silver Anvil Award for “The Gift of Education: The AirAsia-World Vision See the World Initiative” in the category Specialized Public Relations Program – Advocacy Campaign
2019: Silver Anvil Award for “The Gift of Education: The AirAsia-World Vision See the World Initiative” in the category Public Relations Program on a Sustained Basis – Education/Literacy
2019: Silver Anvil Award for “The Gift of Education: The AirAsia-World Vision See the World Initiative” in the category Public Relations Tools: Exhibit and Special Event – Fundraising
2019: Silver Anvil Award for “Raising Awareness for Conservation through Art: WWF’s “Art, Heart, Earth” Program” in the category Specialized Public Relations Program
2019: Silver Anvil Award for “Where Movies Come Alive and Move You – The SM Cinema Reel to Real Campaign” in the category Public Relations Program Directed at Specific Stakeholders – Consumers
2018: Silver Award for “Pioneer’s #MoveOnLang Songwriting Competition” in the category Public Relations Programs on a Sustained Basis – External Consumers, Communities, Special Interest/Advocacy Groups
2018: Silver Award for “Pioneer’s #MoveOnLang Songwriting Competition” in the category Public Relations Programs on a Sustained Basis – Youth/Children’s Welfare

Awards

Marcom Awards

• 2018: Platinum Award for SM Cinema’s Reel to Real Campaign in Strategic Communications: Communications/Public Relations, Public Relations Program
• 2018: Gold Award for SM Cinema’s Reel to Real campaign in Strategic Communications: Marketing / Promotion Campaign, Integrated Marketing

Awards

Spikes Awards

• 2017: Finalist in Best Use of Ambient Media for Snickers Don't Drive Hungry Campaign - License Plate Execution

Nomination

Mumbrella Awards

• 2017: Highly Commended for Best Localistaion of Global Strategy for TCL Inspiring Bonding Moments

Award

PR Asia Awards

• 2018: Nominated for “Boutique Agency of the Year”
• 2018: Nominated for “SM Cinema’s Reel to Real Campaign” in the category PR Event.

Nominations

The Marketing Events Awards

• 2018: Bronze Award for “Reel to Real Campaign – Avengers Fan Event and Deadpool Army Invades SM Cinema for Deadpool 2” in the category Best Event – PR/Guerilla Marketing Stunt for its PR Asia Awards

Award

Asia-Pacific Stevie Awards

Gold Stevie Award for “Eastern Communication’s Link VIP Club Program” in the category Innovation in Customer Service Management, Planning & Practice (Telecommunications Industries)
Bronze Stevie Award for “Eastern Communications’ ‘Our Strong Connection’ Rebranding Campaign” in the category Brand Renovation/Re-branding category

Awards

Araw Values Awards

2020: Silver ARAW Award for "Pioneer Insurance's #MoveOnLang Songwriting Competition" in the Love of Country category

About us

WHO WE ARE

MISSION

VISION

The ComCo Squadron

Ferdinand L. Bondoy

Tricia Cusi

Rachel Syfargo

Joan Icotanim

Peachy Taculod

Mary Jane Ibay

Atty. Leo Lim

May Mercado

Carlos Sevilla

AC Recio

Justin Harvey Llamosa

Shaina Mae Semaña

Queenie Resmundo

Janela Mauryn Bufi

Patricia Anne Raña

Matthew Escosia

Abegail Genova

Godfreyna S. Canja

Ram Balaong

ComDroid CSCC316

FEATURED CLIENTS

CONSUMER MARKETING / BRAND COMMUNICATIONS / LIFESTYLE AND ENTERTAINMENT PR

DIGITAL / SOCIAL MEDIA / CONTENT / INFLUENCER MARKETING

CORPORATE COMMUNICATIONS / FINANCE, TECHNOLOGY AND HEALTHCARE PR

CSR / ADVOCACY / DEVELOPMENT COMMUNICATIONS

SPORTS AND MOTORING PR

AWARDS

26

IABC Philippine Quill Awards

2

Kidlat Awards

18

Anvil Awards

2

Marcom Awards

1

Spikes Asia Awards

1

Mumbrella Assia Awards

2

PR Asia Awards

1

The Marketing Event Awards

2

Asia-Pacific Stevie Awards

1

Araw Values Awards

What our clients say about ComCo

YEARS

BRANDS

AWARDS

Subscribe

Success!

Ferdinand Bondoy

Tricia Cusi

Rachel Syfargo

Joan Icotanim

AC Recio

Justin Harvey Llamosa

Queenie Resmundo

IABC The Philippine Quill Awards

Awards

Kidlat Awards

Awards

Anvil Awards

Awards

Marcom Awards

Awards

Spikes Awards

Nomination

Mumbrella Awards

Award

PR Asia Awards

Nominations

The Marketing Events Awards